Able C&C

According to The Korea Times Business, Able C&C’s beauty brand MISSHA participated in Milano Beauty Week in Milan through a partnership with OVS, showcasing BB creams, a glow primer line and PDRN-NAD+ skincare products and reporting strong consumer interest. The company highlighted European sales growth, noting a 48% rise in Q2 and that overseas sales rose 38% with overseas markets making up 75% of total sales. CEO Shin Yoo-jung spoke at Orientrade Beauty Night Club at Hotel VIU Milan during the event, which drew about 400 industry professionals, media and influencers.