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Pacific Sunwear of California, LLC, commonly known as PacSun, is an American retail clothing brand. The company sells lifestyle apparel, along with swim, footwear and accessories designed for teens and young adults. As of 2025, the company operated 325 stores in 46 states and Puerto Rico. PacSun is headquartered in Anaheim, California, and formerly operated a distribution center in Groveport, Ohio.

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economy22 min ago

Pacsun releases research showing Gen Z pulls back from public AI/influencer noise and seeks authentic connections and collaborative brand relationships

According to WWD, PacSun released new research showing that Gen Z pulls back from public AI/influencer noise in favor of authentic connections, trusted inner circles and collaborative brand relationships. The report highlights a shift in consumer behavior toward more genuine connections and collaboration with brands.

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Pacsun releases research showing Gen Z pulls back from public AI/influencer noise and seeks authentic connections and collaborative brand relationships

economy22 min ago

coda.news AI summary

Pacsun conducted new research on young consumers.
The research identifies a shift toward authentic connections and collaborative brand relationships.
The findings focus on Gen Z.