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Urban Outfitters’ Nuuly scales rentals using in-house automation and brand partnerships
technology2 d ago
Urban Outfitters’ Nuuly scales rentals using in-house automation and brand partnerships

According to WWD, Urban Outfitters’ rental service Nuuly scales rentals by leveraging in-house automation, brand partnerships, and a utility-first approach, with CTO David Hayne explaining this drives double-digit efficiency.

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Urban Outfitters’ Nuuly scales rentals using in-house automation and brand partnerships

technology2 d ago
Urban Outfitters’ Nuuly scales rentals using in-house automation and brand partnerships
coda.news AI summary
  • David Hayne is Nuuly's chief technology officer.
  • Nuuly uses in-house automation and brand partnerships.
  • The approach is described as utility-first.
  • The result cited is double-digit efficiency improvements.
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