fashionBreakingUpdated 4 min ago · since 21 Sept 2026

St. John appoints Humberto Leon as creative director

According to FashionUnited, US luxury brand St. John, owned by Shanghai-based Lanvin Group, has appointed Humberto Leon as creative director. The appointment marks a new direction as St. John aims to build on its nearly 65-year heritage and expand its core offering, including knitwear, sportswear and jewelry.

3 sources3 countries3 articles3 independent outletsSource strength 56/100 ⓘSt. John
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Key facts

  1. 01Humberto Leon is appointed creative director of St. John.
  2. 02St. John is owned by Lanvin Group, a Shanghai-based luxury group.
  3. 03Leon previously co-founded Opening Ceremony with Carol Lim in 2002.
  4. 04From 2011 to 2019, Leon and Lim were creative directors of Kenzo.
  5. 05Before joining St. John, Leon was creative director of Katseye.

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