Sowii launches an AI-powered plush toy product after receiving funding from Sequoia and Gaorong.
According to GeekPark, Sowii released an AI-powered plush toy called Tutu without chips or sensors, and its app shows Tutu’s life through a daily life stream. The company said the first batch launched in June sold 30,000 units in two days, with pre-orders totaling 200,000, and seven-day retention at 73%. The founders include Feng Weihe and Zheng Zeyu, and the team aims to explore AI-driven content as an ongoing IP experience rather than a traditional subscription product.
Key facts
- 01First batch size: 30,000 units sold in 2 days after June launch.
- 02Pre-orders reached 200,000 units.
- 03Seven-day retention was 73%.
- 04App presents Tutu’s life as a 24-hour life stream with multiple daily clips.
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