Peter Millar appoints marketing chief and aims for higher profile
According to WWD, Peter Millar has appointed Paul Nugent as its new marketing chief, with Nugent envisioning a more visible future for the brand. The brand has operated under the radar but aims for a higher profile under the new leadership.
Key facts
- 01Paul Nugent has been appointed as Peter Millar's marketing chief.
- 02Nugent envisions a more visible future for the brand.
- 03The brand has operated under the radar prior to the appointment.
- 04The report is based on a WWD article.
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