Beauty brands expand products addressing hair loss as a growth category
Hair loss is moving from niche concern to mainstream beauty priority, with consumers spending on products spanning scalp serums to LED devices. Brands are racing to turn thinning hair into beauty’s next major growth category.
Key facts
- 01Hair loss is moving from niche concern to mainstream beauty priority.
- 02Consumers are spending on products spanning scalp serums to LED devices.
- 03Brands are racing to turn thinning hair into beauty’s next major growth category.
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