JapanMarket shift
Typical headline, translated
Nikkei Asia: Android phones win 54% market share in Japan after iPhone prices rise
Emphasises
Highlights Android gaining ground and iPhone price sensitivity as a factor.
technologyDevelopingUpdated 1 d ago · since 18 Sept 2026
Android market share reaches 54.1% in Japan in August
In August, Android phones accounted for 54.1% of Japan's smartphone market, with iPhone at 45.6%. The shift follows a rise in iPhone prices. The results come from MMD Research Institute’s survey of 40,000 people conducted in early August.
coda.news analysis
Key facts
- 01Android 54.1% market share in August in Japan
- 02iPhone 45.6% market share in August in Japan
- 03Survey conducted by MMD Research Institute
- 04Sample size around 40,000 respondents
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